Search Engine Optimisation for Websites
Content, content, content - the first three steps in getting a good, relevant ranking in the search engines. That is the client's responsibility. From there visualeze will make sure that each web page has the content and code elements integrated to ensure that the quality of the content is fully appreciated by Google, Yahoo and the rest of the major engines.
Visualeze consider optimisation as a vital and intrinsic requirement of any website build, therefore every relevant page in new sites is comprehensively optimised at no additional charge.
SEO service packages are available by arrangement to bring existing sites up to the highest level of search engine preparedness.
A Few Tips about Optimisation - but not all!
In terms of search engine optimisation the page title is used by the major search engines as the most important piece of information available in order to help them determine the topic of your page, and thus helps a long way to determine the ranking of your page in the respective engines search results.
The meta keywords tag is no longer a major factor when search engines consider ranking sites, but both this and the meta description tag do still contribute to your ranking. A meta keywords tag is supposed to be a brief and concise list of the most important themes of your page.
The meta description tag is intended to be a concise and accurate summary of your page's content. The key is that the description is unique and relevant to the content of that page.
Getting links pointing to your website from other sites is important - however, getting a few links from high ranked, relevant sites is vastly superior to a large quantity of links from link-swap and other sites which have little original or relevant content.
Do It Yourself SEO
If you are serious about taking on the work of optimising for targeted keywords and key phrases yourself, then subscribing to resources such as Wordtracker should be seriously considered along with Google's Webmaster tools.