"Effective communication is 20% what you know and 80% how you feel about what you know." -Jim Rohn
"The problem with communication ... is the illusion that it has been accomplished." - George Bernard Shaw
"It seemed rather incongruous that in a society of supersophisticated communication, we often suffer from a shortage of listeners." - Erma Bombeck
Interaction and Communication with your Website Visitors
Getting a visitor to arrive at and browse your website should only be the minimum requirement. Providing tools that will encourage them to seek further information, make return visits on a regular basis or even interact directly with you should be the real aim. The following pages cover some of the possibilities, ranging from providing email or form based options that enquiries may be made through to intergrating a blog that not only provides the website owner to address the visitor on a more informal basis but can allow them to respond directly regarding the topics you are writing about.